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Retail & Markets

Free parking spaces for satisfied customers

Parking spaces in the retail sector pose a particular challenge. On the one hand, there are peak times when there is an acute shortage of parking spaces. At other times, there are vacancies, as the influx of customers is not evenly distributed over all hours of the day.
Often, a parking lot or parking garage does not belong to just one supermarket or hypermarket, but is a space shared between several parties.

Non-binding advice
Why PRM?

Focus on fairness and goodwill

Your customers are our parkers. Our common goal is the fair enforcement of your parking regulations. To achieve this, we choose the optimum parking system together.

License plate recognition icon (ALPR/ANPR)

License plate recognition (ALPR/ANPR)

Take 100% digital action against parking offenders without prosecuting your own customers.

Icon parking sensors (ultrasonic / magnetic field)

Parking sensors (ultrasound / magnetic field)

Sensor technology for monitoring with staff but without a parking disk. Magnetic field sensors glued to the floor measure the parking time digitally.

Parking disk and control personnel icon

Parking disk and control personnel

Manual control of your parking area with staff.

Icon customer service with flair

Customer service with flair

Professional and personal support for all parking lot users by telephone and e-mail. Maximum fairness and goodwill for a positive public image.

Icon Marketing unused parking spaces

Marketing of unused parking spaces

Generate income by renting out unused parking spaces during or outside business hours.

Authorization management icon

Authorization management

Parking permits can easily be issued on a permanent or temporary basis.

Data evaluation icon

Data evaluation

With license plate recognition, interesting data can be evaluated anonymously.

Icon Flawless data protection

Impeccable data protection

Our systems are GDPR-compliant and audited under data protection law.

Non-binding advice
Business cases & use cases

Our solutions for your challenges

Each parking area is considered and designed individually. In over 25 years of parking space management, a number of special features of retail parking spaces have become apparent.

External parking
  • High parking pressure and many third-party parkers lead to a lack of parking spaces
Solution
  • Installation of a fair and efficient system for monitoring parking spaces
  • Only genuine third-party parkers are sanctioned; customers, employees and suppliers can simply be exempted
System components
  • home_4
    License plate recognition
  • home_3
    Parking sensors
  • home_7
    Parking space control
Lack of parking space
  • Too few parking spaces are available for customers, employees or suppliers
Solution
  • Professional organization while balancing the interests of all stakeholders
  • Capacity optimization through digitalization
  • Marketing free parking spaces during or outside opening hours with the help of parking apps
System components
  • management_11
    Online portal
  • tech_1
    App-Payments
  • management_12
    Parking dashboard
Since PRM has been digitally monitoring our parking spaces with license plate recognition, we can guarantee our customers free parking spaces for an enjoyable shopping experience. It is particularly important to us that all systems installed by PRM guarantee the highest level of data security in accordance with the GDPR. An important basis for cooperation and for the protection of our customers. A friendly and competent customer service team rounds it all off.
Daniela Teichert
Assistant to the Management, Vierte EDEKA-Markt Berlin GmbH
Expensive parking technology
  • High costs for parking infrastructure and technology
Solution
  • Digital solutions without financial risk
  • Possibility of generating revenue through management via app
System components
  • home_4
    License plate recognition
  • management_6
    App management
Disgruntled customers
  • Paying customers should not be annoyed by parking fines
Solution
  • We are characterized by the highest level of goodwill and fairness towards all parking space users
  • Only genuine parking violations are prosecuted, customers are exempted from the obligation to pay
  • Cancellation policies can be agreed individually at any time
  • Night-time management leads to additional customer loyalty effects (e.g. from local residents)
System components
  • management_8
    Customer service
  • control_1
    Customer loyalty program
Administrative expenses
  • Controlling the authorization structures requires a great deal of effort
Solution
  • Smart vehicle management in self-service with direct contact persons
  • Easy integration of various parties into the system (e.g. tenants, visitors, customers, suppliers, service personnel)
  • Complete outsourcing of administration in a full-service model
System components
  • management_11
    Online portal
  • tech_1
    Self-service
  • management_1
    Full service model

Your contact person

With technical know-how and many years of experience in the parking industry, Robert Gasse will be happy to provide you with comprehensive advice on the subject of parking. Contact us without obligation or request more detailed documentation.


Dipl.-Ing. Robert Gasse

Head of Sales
mail sales@prm-parking.com
Parking space control

Technical solutions in comparison

Parking disk

Customers place a parking disk in their vehicle - staff check the space.

Parking sensors

Sensors detect the parking time - staff control the area.

License plate recognition

100% digital parking space monitoring - without staff and without parking tickets on the vehicle.

Parking disk Parking sensors License plate recognition
Keeping the parking areas clear
Penalty for parking offenders
No interaction with the system when parking time is observed
Parking time recording to the minute
No forgetting the parking disk possible
No staff required on site
No "parking tickets" on the vehicle
24-hour continuous monitoring
Fee collection via app
Integration into customer loyalty programs
What happens next?

Next steps

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1. non-binding initial consultation

We discuss all important key data for the concept development, determine current and future challenges of your parking areas and show individual, organizational solutions as well as possibilities of state-of-the-art parking technology and hardware and software solutions.

tech_4

2. individual concept

We develop concrete and detailed concept proposals for parking technology, hardware, software and parking organization. Together we will find the optimum parking system for you in conjunction with the business model tailored to your needs.

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3. installation and parking operation

We implement the developed concept for you. Parking systems are installed and users are introduced to the systems. PRM supports all important processes and, if desired, takes over the entire management and organization of the parking area.

Most frequently asked questions

Can I have a say in the park system architecture and management?

Yes, PRM supports you in finding and installing the right system for your area. The subsequent administration, for example with regard to opening hours or the organization of short and long-term parking, is also always carried out in close consultation. This also explicitly includes determining the maximum parking duration and the amount of usage fees for parking offenders.

Is data protection guaranteed?

All systems installed by PRM guarantee the highest level of data security. Data collected and processed by license plate recognition or other systems is only used for its intended purpose. State-of-the-art IT security and professional external control of the GDPR ensure a high level of protection for personal data.

How is the system received by my customers?

Every change requires a certain amount of getting used to. Parking is no different. However, it turns out that customers are usually open to the change. A high level of transparency and clear, easy-to-understand and legible signage help customers to find their way around and prevent misunderstandings. Our friendly, competent customer service team will be happy to answer any further questions your parkers may have on the phone or by e-mail.